Customer: Multiple Utilities and Energy Organizations

Challenge: TRC’s goal was to create a forum where experts from a diverse range of backgrounds and roles could come together to discuss key industry topics in depth.

Solution: TRC Strategic Marketing developed the “Energy Talks” podcast series, combining content strategy services and creative marketing services. In this series, experts from our client organizations join their peers to talk about the subjects that matter to them.

The topics reflect current trends in the energy industry, ranging from workforce development, to program evaluation practices, to transportation electrification.

Result: Since launch in 2022, the TRC Energy Talks Podcast has brought together dozens of industry experts from organizations like Energy Trust of Oregon, Ameren, PG&E and SCE, Consumers Energy, NEEA, and Mitsubishi Electric, to engage in open discourse on topics that are shaping the energy industry. To date, the podcast has achieved over 3,000 episode downloads.